Travelxp, the world's leading travel and lifestyle television channel, has launched on Yettel Serbia, further expanding its presence in the Balkans and reinforcing its position as the region's leading dedicated travel television brand. With this latest launch, Travelxp now reaches approximately 80% of the Balkan pay TV market through partnerships with major operators across the region.

Travelxp HD is now available to both Yettel TV and SBB subscribers on channel position 332, offering viewers access to an extensive catalogue of premium travel and lifestyle programming. Fully localized in Serbian, the channel delivers immersive travel experiences, taking audiences on unforgettable journeys through iconic landmarks, hidden gems, diverse cultures, culinary traditions, and breathtaking natural wonders from around the globe.

As Europe's only television channel exclusively dedicated to travel and lifestyle content, Travelxp offers a unique viewing experience that appeals to audiences of all ages.
Combining award-winning production quality, cinematic visuals, and authentic storytelling, the channel inspires viewers to discover the world from the comfort of their homes while promoting cultural understanding and global exploration.

The launch reflects Travelxp's continued commitment to investing in local audiences and delivering highly localized content experiences throughout Central and Eastern Europe.

Commenting on the launch, Sumant Bahl, Managing Director Europe at Travelxp, said: "We are delighted to bring Travelxp to viewers across Serbia, this launch on Yettel and SBB TV platforms represents another important milestone in our expansion strategy across the Balkans and demonstrates the growing demand for high-quality travel and lifestyle content in the region. We look forward to inspiring Serbian audiences with extraordinary stories, diverse cultures, and breathtaking destinations from around the world, encouraging viewers to explore, learn, and experience new perspectives."