NATPE Budapest announced yesterday the addition of a first-look research presentation from a leading media market tracker operating in the CEE region to the event's growing conference program.

Through its network of media agency partners located in 16 CEE countries, weCAN is an undisputed leader when it comes to authoritative data and analysis of the region's media markets.

NATPE Budapest delegates will be offered an early look at the results from the company’s biggest research project of the year, touching on key dynamics such as ad spend distribution, media consumption trends and emerging digital technologies. As an added bonus, all registered attendees will also receive an exclusive takeaway report of info and intel shared in the presentation.